Melbourne’s best fashion destinations


Melbourne is the fashion retail capital of Australia. From flourishing inner city shopping strips to large suburban shopping complexes, Melbourne contains an exciting mix of international designer brands, flagship stores, local fashion retailers and world class department stores.
Here we list some of Melbourne’s most iconic shopping destinations.

Melbourne’s CBD
Melbourne’s CBD has evolved as the pre-eminent shopping area in Australia. There are the ever stylish stalwarts like department stores David Jones and Myer who have had their flagship premises on Bourke Street Mall for over 100 years. Then there is Melbourne’s historic arcades and bustling laneways, which house small boutiques.
Modern retail complexes such as the Emporium (pictured above) are bringing even more style to the city, while Melbourne’s well-heeled continue to make their way to the top-end of Collins Street to shop luxury European brands such as Dolce & Gabbana, Gucci, Louis Vuitton, Chanel, Hermes, Bulgari, and Prada.

Chapel St, South Yarra & Prahran
With its historic setting and innovative architecture, Chapel Street is an experience destination that has long contained an active, vibrant and culturally significant fashion scene. It may have changed a lot over the years but its entrepreneurial culture has always made it a breeding ground for some of Australia’s best young fashion designers, including the vastly successful Lisa Gorman whose eponymous label has two stores on the street.

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Toorak Village, Toorak
Toorak Village on Toorak Road is one of Melbourne’s oldest and most traditional shopping destinations. The up-market strip is epitomised by the iconic men’s retailer Henry Bucks, which is over 125 years old. Henry Bucks sales the finest menswear, both classic and contemporary, sourced from the best manufacturers in the UK and Europe. For any truly fashionable man, a trip to Henry Bucks is an absolute must.

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Chadstone Shopping Centre, Chadstone
Chadstone is a shopping mecca with 129,924m2 of shop floor space housing over 500 stores all under one roof. In recent years Chadstone has become one of the biggest luxury shopping destinations in Australia with the shopping centre boasting names such as Jimmy Choo, Oroton, Georg Jensen, Louis Vuitton, Ralph Lauren and Emporio Armani.

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Suburb Profile Quicklinks

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Balwyn Located 10kms from the city in Melbourne’s east is the...
Albert Park Located only ten minutes from the city, Albert Park is...
South Yarra Dotted with world-class restaurants, boutique fashion stores and trendy cafes,...
Brighton East Located 11kms from Melbourne’s CBD, Brighton East is wonderfully relaxed...
Southbank Southbank is home to some of Australia’s tallest apartment buildings...
Carrum Downs Carrum Downs is a relaxed, family orientated suburb that offers...
St Kilda Located right on Port Philip Bay and only six kilometres...
Melbourne CBD The city of Melbourne is one of Australia’s leading property...
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